November 15 - 17, 2016
Workshops November 14
JW Marriott Washington DC
search • discover • inform • deliver • connect

Thursday, November 17, 2016

8:00 a.m. - 8:45 a.m.
Continental Breakfast
8:45 a.m. - 9:45 a.m.
KEYNOTE: Future-Proofing Organizations
Dave Snowden, Founder & Chief Scientist, The Cynefin Company, UK

As our world continues to change at a rapid pace and take unexpected turns, our organizations have to be prepared to deal with what’s coming next, even if it is unanticipated. Our poplar speaker shares his strategies for future-proofing your organization.

9:45 a.m. - 10:00 a.m.
KEYNOTE: Creating the Intelligent Workplace: Think Proficiency, Not Efficiency
Louis Tetu, CEO, Coveo

Empowering people with the best information every time, everywhere enables them to become more proficient and handle more complex tasks on their own. That’s been the promise of KM programs, and it is now being realized today with intelligent systems that are transforming the way people work and interact with companies. Hear how to employ intelligent search, analytics and machine learning technology to securely reach all systems, recommend the most relevant information, and even predict what and who will be most helpful—everywhere people work and interact. Using real-world examples, Tetu discusses why proficiency should be the key goal of digital transformation; how to reach the long tail of enterprise knowledge, much beyond SharePoint; when and where to apply intelligent insight technologies for proactive and predictive knowledge sharing; and what best practices and capabilities generate the most results in the intelligent, digital workplace.

10:00 a.m. - 10:15 a.m.
Coffee Break
10:15 a.m. - 11:00 a.m.
Analytics & Metrics to Enhance Search
Paul Nelson, Innovation Lead, Accenture
Theresa A Simek, Discover Search Product Manager, Global Markets - EY Knowledge, EY

Thanks to Big Data, it is now possible to harvest user event data, such as search logs and click logs, to compute user- based search accuracy metrics and assess satisfaction levels. Learn about the algorithms and processes for computing these accuracy metrics from search pioneer Paul Nelson. Theresa Simek provides a case study and walks us through EY’s content analysis, tips, and tricks for using XRANK, and the value of surveying customers.

11:15 a.m. - 12:00 p.m.
Search & Discovery in Action
Filip Callewaert, Head Information and Knowledge Management, Port of Antwerp Authority
Kristin Rakshys, Marketing Technology Product Manager, JLL
Kelly Oswald, Knowledge Manager, JLL

It’s the contention of Filip Callewaert that it’s not about information overload, it’s about filter failure. At the Port of Antwerp, search projects start with an exploration of possible technologies, both old and new, using a “collaborative case” variant. Intelligent tools lead to a well-designed search experience. Kristin Rakshys and Kelly Oswald believe that SharePoint can be a good content management solution, although they qualify that with “sometimes.” JLL’s experience with customization and filtering has been successful in saving time and money.

12:00 p.m. - 1:00 p.m.
ATTENDEE LUNCHEON & KEYNOTE: Adoption of SharePoint Technology: Key to Success
Daniel Diefendorf, SVP Unily, Brightstarr US

An intranet is not just a place to put “stuff,” it’s a central hub of the digital workplace. By incorporating the best of collaboration functionality such as Microsoft’s SharePoint, Office 365, Yammer, and other products, an intranet that is dynamic, personalized, relevant, and social, supporting employees in their everyday tasks, can be created. It’s not just a place to view documents and find policies, it’s a platform to connect the vital tools employees use on a day-to-day basis in a single digital experience. BrightStarr client, The Hershey Company, will be telling their success story after implementing a Unily intranet-as-a-service solution, highlighting how it has increased productivity and internal communications.

1:00 p.m. - 1:45 p.m.
Enhancing Search Results With Language Models
John Herzer, Search Analytics project lead, Sandia National Laboratories
Pengchu Zhang, Computer Researcher, Sandia National Laboratories

Neural network algorithms enhance customer queries and improve search results relevancy. But how to achieve that result? Sandia Labs uses models such as Word2Vec to better understand and profile its unstructured content. The search application integrates these models with the Solr search engine. This real-world project moves some new technologies out of the theoretical range into the practical.

2:00 p.m. - 2:45 p.m.
Avoiding Information Silos
Ahren E Lehnert, Principal Taxonomist, Nike Inc., USA
Paul Cleverley, Researcher, Robert Gordon University

It’s the bane of the enterprise search manager’s life: information in silos that make content undiscoverable. Ahren Lehnert details the information capture and retrieval ecosystem at Clorox, including content management, taxonomies, and search functionality. The move from multiple search engines to single search contains many “lessons learned.” Research from Robert Gordon University confirms the need for better search and discovery within the enterprise and suggests new models and theories.

3:00 p.m. - 3:45 p.m.
Future of Search
Moderator: Marydee Ojala, Editor, Online Searcher
David Copps, CEO, Brainspace
Ed Dale, Emerging Technology Associate Director, EY Knowledge, EY
Miles Kehoe, Founder & President, New Idea Engineering

The final panel for Enterprise Search & Discovery considers the state of search, exploring what the cloud, graphs, SharePoint, and new technologies have to offer, while not neglecting the human element. What are the most important developments that will make enterprise search and discovery successful in your organization? Our panel of practitioners, consultants, and technologists gives their opinions.

4:00 p.m. - 4:15 p.m.
KEYNOTE: Challenging Assumptions at JSTOR
Jabin White, VP, Content Management, ITHAKA/JSTOR

For years, publishers and information providers have rightly considered themselves experts at search. But in response to users’ behaviors and actions, expectations have changed, and smart information providers need to evolve with them. Hear how JSTOR is reacting to the changing expectations of search and setting up processes, technologies, and even a culture that can respond to those changes.

4:15 p.m. - 5:00 p.m.
CLOSING KEYNOTE: Virtual Reality & the Future Force a KM Hack
Daniel W. Rasmus, Founder & Principal Analyst, Serious Insights

Rasmus presents a brief overview of virtual reality technology and shares the state of the market. He explores how the data models for content, as well as the user becoming data, break traditional views of collaboration and knowledge management as they create a rift between representation and source of truth. Rasmus discusses the new rules for collaboration, the end user as data, the future KM scenarios created in his Monday workshop, how VR empowers a new form of knowledge capture and transfer, and why immersive computing is going to change how we work! Leave the conference with lots of ideas and insights for KM in the future!